Acme Co-op
View and edit brand details. Complete each section below to improve your brand score.
Brand Context
2/7 filledTell the AI who your brand is. This shapes how every piece of content is evaluated — voice, audience, and purpose all start here.
Branding context
Some fields emptyVisual Identity
0/7 filledDefine how your brand looks. Logo accepts separate light and dark files; Typography and Colors use the toggle to preview the same spec on each background.
Logo
Upload a separate logo for light and dark backgrounds. Most brands need a dark logo for light pages and a light/inverted logo for dark pages.
Typography
Define your type system. Use the toggle to enter font specs for light-mode and dark-mode surfaces separately.
Colors
Build your brand palette. The toggle lets you define separate colors for light surfaces and dark surfaces.
Asset Library
6/16 uploadedUpload reference assets so the AI learns your style. Icons, Images, and Infographics each hold two separate sets — one for light surfaces, one for dark surfaces.
Icons
Upload up to 5 icons per mode. Light-mode icons usually use dark strokes; dark-mode icons often need light or tinted strokes to stay visible.
Upload inverted or light-stroke versions of your icons so they read clearly on dark backgrounds.
Images
Upload up to 5 images per mode. Use the dark set for images that are baked into dark UI surfaces or need adjusted exposure.
Upload adjusted versions of your photos and illustrations for dark-mode surfaces.
Infographics
Upload separate infographic files for light and dark backgrounds. Charts and diagrams often need inverted text and axis colors.
Texts
Paste or upload reference copy. The toggle lets you capture tone differences between light and dark contexts if your brand uses different phrasing.
Voice & Rules
0/1 setAdd custom rules that don't fit the sections above — usage dos and don'ts, competitor language to avoid, or industry-specific constraints.